The best Side of Johnnie Walker Blue Label Ultra

The best Side of Johnnie Walker Blue Label Ultra

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To rejoice this technological breakthrough, only 888 minimal version bottles will be generated earning this an unmissable piece of history for collectors.

This new, lightweight bottle is actually a point of exquisite attractiveness; but far more importantly, it demonstrates what is achievable In regards to lightweighting glass. We'll continue on implementing these learnings across our selection, having much more progressive strides as we look to the future of Scotch.”

Diageo’s experimented with sustainable packaging before—a 90% paper bottle for its Johnnie Walker Black in 2024— but Ultra’s new bottle will be the tip of the spear for glass—specifically for organizations wishing to offer in Europe.

At just 180g with no closure, the Johnnie Walker Blue Label Ultra bottle has been produced by adopting a examination-and-learn model, planning and Discovering without having limitation and imagining what the future of light-weight luxurious packaging could bring.

Our excellent combination of our men and women and types is our magic, and inside our inclusive and supportive culture, your opportunity to thrive is countless.

This new, lightweight bottle is actually a issue of exquisite natural beauty; but more importantly, it demonstrates what is possible when it comes to lightweighting glass. We're going to continue implementing these learnings throughout our assortment, taking more progressive strides as we glance to the way forward for Scotch.”

Coupled with external glass makers, the manufacturer rethought all facets of how the bottle is designed, designed and transported: from hand-blowing the glass, to using a teardrop condition which, for The very first time ever, meant reforming the long-lasting Johnnie Walker square bottle.

Johnnie Walker Blue Label Ultra is definitely the brand’s lightest 70cl Scotch whisky glass bottle so far and also to the ideal in the model’s information and study, the earth’s lightest 70cl Scotch whisky glass bottle2 . The design requires Daring strides and dares to experiment having a recognised paradigm of luxury.  

Liquid more info Mild enveloped people inside a mesmerizing interaction of sunshine and shadow, with shifting mild passing by way of glass sorts and projecting elegant patterns on to white partitions.

“We didn’t determine what we ended up heading in order to obtain whenever we set out to push the boundaries of luxurious, and the result is something that many reported would not be feasible. 

The technological problems that lightweighting offers led us to incorporate many design and style and production requirements that we couldn't have envisaged At first of our journey; within the necessity of a tear fall condition which We now have moulded to nonetheless mimic the enduring sq. method of Johnnie Walker bottles, towards the addition of a protecting cage to permit to get a round base, along with the hand-earning and filling of each and every personal bottle to stop damages in output.

With much less than 888 bottles released globally, Each and every bottle is independently numbered and offered inside of a luxury collector’s circumstance.

Aroma: Deep waves of dried fruits, antique oak, and refined smoke with whispers of darkish chocolate and florals

The expose of Johnnie Walker Blue Label Ultra alerts the brand name’s determination to innovation, with hopes that the ground-breaking structure could inspire the greater luxurious, lightweight, and small-carbon whisky bottles of tomorrow. 

Certainly—this collectible edition might be ordered on the internet and transported securely to your door with signature affirmation.

Dr. Walker sought out liquids from distilleries for instance Oban, Brora and Royal Lochnagar, in addition to a number of ghost whiskies, initial created in distilleries which have due to the fact shut.

And also this, for The very first time in Diageo’s history, a license to our patent for light-weight-body weight glass beverage containers is going to be supplied on a royalty-free foundation to all as a way to encourage development in the wider business.